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Press / Media Spotlight

Barb Girson, an interactive creative speaker and author, has been featured in USA Today, appeared on CBS This Morning, Fox 28 News/Columbus, 880AM Radio and has been quoted in numerous other national/regional and local publications. Barb Girson is a sought-after authority speaking on women, entrepreneurs, email marketing & direct sales.

As appeared in:






homebusiness_logoNational Association of Moms In Business

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Columbus CEO



Media Kit Barb Girson profile pictures, logos, and speaking shots

Media Samples:



Featured on Fox 28 News

Women Entrepreneurs and How to Set SMART Goals

Mary B. Relotto, Maria Durant, and Barb Girson on Fox 28 News in Columbus.


Mary B. Relotto and Barb Girson speak on Fox 28 News about women entrepreneurs and setting SMART goals in the New Year.

Barb Girson speaks about setting SMART goals in the New Year. See interview full here



Fox 28 News (WTTE), Columbus

Featured Barb Girson Speaking About Helping Women Start Their Own Business










Download Video Clip (Right Click, Save As)


Fox 28 News (WTTE), Columbus

Featured Barb Girson Speaking About Top 5 Challenges of Women Entrepreneurs

Fox 28 News, Barb Girson

Download Video Clip (Right Click, Save As)


Print/Web Publications

“3 Keys to Empowering Your Direct Sales Force”


Be sure to see Barb Girson’s quotes in ProfitGuide’s article published by Sissi Wang!



“Oh, the Questions We Ask”

Article published by Barb Girson in ICF Coaching World






Sought-after ‘thought leader’ Barb Girson, International direct-selling expert, trainer and coach quoted in the article “3 Key Steps to Training an Effective Direct Sales Force” as published in Canadian Business.

Click here to read the article.


Barb Grison at Columbus CEO

ColumbusCEO: Barb Girson, and Sapna Welsh
Photo credits: Shellee Fisher


Barb Girson Named NAWBO Columbus 2015 Member of the Year

Click here to read article in Columbus Chamber of Commerce.

Click here to read article in Biz Journal.

Click here to read NAWBO press release.










Savvy Biz Women Magazine Publishes Article by Barb Girson

“Fall in Love with the Word No and Watch Your Confidence & Profits Soar!”










Home Business Magazine Publishes Article by Barb Girson

“Success Secrets to Improve Your Direct Sales Bookings”

Home Business Magazine - Publishes Barb Girson


Party Plan Magazine

As published in Party Plan Magazine, a bi-monthly, print magazine for the Direct Sales/Home Party Consultants. The cover featured Barb Girson of My Sales Tactics ™

Read these additional articles by Barb Girson published in other Party Plan Magazine editions:


Barb Girson quoted in Akron Legal News Article

Barb comments on the 25th anniversary of key law passed for women business owners.







Networking Expert Barb Girson Spoke at Ohio Wesleyan

Barb Girson, sales strategist, trainer, and registered corporate coach, will discuss the art of networking when she presents “What is Working with Networking (and What is Not-working)?”

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Delaware Gazette Articles Regarding Ohio Wesleyan Event

OWU Article








From Corporate America to Entrepreneur: Giving up steady pay for a steady say

Marketing Sherpa Blog









ABEC’s Small Business Review

Featured Barb Girson, of My Sales Tactics ™

ABEC's Small Business Review


Chamber’s lunch program offered for salespeople – Featuring Barb Girson

Columbus Dispatch


Marketing Automation Tool Drives List Growth, Boosts Registrations 664%

David Kirkpatrick, reporter for MarketingSherpa, interviews Barb Girson on how she has integrated automated marketing strategies–like Constant Contact in her business. 

Marketing Sherpa - Marketing Automation Tool Drives List Growth, Boosts Registrations 664%


Interview in The Columbus Dispatch, Business Section

Link to actual Columbus Dispatch article

Barb Girson, President & Founder of My Sales Tactics


Barb Girson Speaks at eWomen Accelerated Networking Conference

Topic: Freshen Up Your Follow Up – Frequency, Fearless & Fish Tanks – A Preview of How to Stand Out, Step Up & Sell



 Guest Speaker, Ashland College of Business & Economics

Invited to speak for Ashland University on “Small Business Sales Tactics”, Barb Girson received great feedback from the student audience and staff.


25 Hard Questions Entrepreneurs Must Ask

Barb Girson Featured in Brandmaker News

25 Hard Questions Entrepreneurs Must Ask - Brandmaker News - Featuring Barb Girson









What Not to Say When Selling – 3 Weak Word Choices

Abec’s Small Business Review Column


  Male Dominated Sales Jobs Not A Difficult Sell For All Women

 Barb Girson Interviewed in Business First Magazine, May 1, 2009Barb Girson Interviewed in Business First Magazine, May 1, 2009 Barb Girson Interviewed in Business First Magazine


Columbus Ohio Chapter of the International Coaching  Federation Announces Barb Girson assumes President Position


Barb Girson assumes the President’s responsibilities for the ICF Columbus Chapter effective January 1, 2013.  Barb is CEO and President of My Sales Tactics, a professional skill development, sales training and business coaching/consulting company.  Her clients include national/international companies, sales teams and entrepreneurs who want to build their sales confidence, get into consistent action and grow sales.

As many of you know, Barb has been a significant contributor to the growth and success of our chapter through the monthly “Member Spotlight” feature at our meetings.  Barb formally accepted the invitation to become the chapter’s next President and the announcement was made at the Chapter’s Holiday Open House on December 10th hosted at the home of board member Larry Hayes.” says Rhonda Hill, outgoing 2012 President.


Constant Contact Hints & Tips: Online Survey Success Story
by Martin Lieberman, Managing Editor
Article Reprint

My Sales Tactics
Response rate: 53.3%

After building her own multi-million-dollar franchise business and then working for 10 years in corporate America, Barb Girson decided to return to the entrepreneurial world last December and started a professional skill building, training, consulting, and coaching company that would help like-minded professionals realize their goals.

One of Barb’s first challenges was choosing a name and logo for her business, and she decided to use Constant Contact so she could ask customers which option they preferred. By a two-to-one ratio, customers chose My Sales Tactics. Barb was extremely satisfied by the experience.

This early success with surveys convinced Barb that customer feedback can be a valuable tool in building a successful business. After some periodic inquiries, she decided to take the pulse of what her customers were thinking on a more regular basis. Now she checks in before and after events, while working with clients to monitor their progress, and at other times. She also uses polls to get customers’ feedback on quick, topical questions.

“Surveys have impacted my ability to measure results like a professional research agency,” Barb says. “To be able to affordably produce this type of data helps me to make business decisions based on results, along with my gut instincts, and to do the same for my clients.”

Barb’s experience with online surveys has taught her two important lessons that she passes along to anyone else considering using surveys. The first is to use Constant Contact’s templates when you are starting out; they provide helpful examples of what questions to ask. Secondly, “keep your surveys and polls short,” she says. “People will offer their opinion when you are clear in what you are asking and brief in the time it will take to provide their opinion.”
Armed with these insights, Barb should be able to continue providing the services and support her customers need.


Barb’s Sample Logo Survey

Barb’s editorial comment: “I am a raving fan of Constant Contact. This solution is easy to use and their support is superior. Those of you that know me, realize that I only promote products, services and people that I can whole heartily endorse.

To try their email marketing and online survey products, sign up for a free trial by clicking my affiliate link:

Sign Up for a free trial -Barb’s link


Press Releases



Worldwide Associate of Business Coaches Recognizes Barb Girson – Giving Her the Title “Registered Corporate Coach”

Press Release

Victoria, Canada — The Worldwide Association of Business Coaches (WABC) has recognized Barb Girson, Columbus, Ohio with the Registered Corporate Coach (RCC) designation. This credential is awarded to business coaches who have learned key principles, skills and techniques for coaching effectively in businesses and organizations.
Registered Corporate Coaches are trained in both internal and external coaching. As internal coaches, they work with executives and managers to strengthen the organization’s corporate culture. As external coaches, they work with businesspeople at all levels to help them succeed personally and professionally.
Wendy Johnson, WABC president and chief executive officer, comments, “The Registered Corporate Coach designation has been obtained by nearly a thousand practitioners worldwide. Coaches who have earned this designation are committed to our emerging profession. They’ve invested serious time and effort in developing specialized skills to bring out the best in others.” [Continue Reading]

WABC Press Release




Three Columbus-Based Business Coaches Asked to Speak at International Conference for Women
September 25, 2010 Press Release


Finding The Inner Entrepreneur in All Of Us – S.U.C.C.E.S.S Breeds Success

September 2009 Press Release


 “Finding The Inner Entrepreneur In You”

June, 2009 Press Release




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